Posted by: konfuzion on: September 5, 2008
BTSL IAMAI Mobile VAS Conference
Presentations and summaries by Veterans
1) Rajesh Jain : Creating Magic with Mobile2) Nikhil Pawa
@IAMAI MVAS: Consumer Segments & Content; Ad-Funding vs
Ad-Subsidized
@IAMAI MVAS: Too Much Mobile Marketing Hype; “Lets not undercut
each other on pricing”
@IAMAI MVAS: Why MMS Failed; Paid Vs Free Push SMS Services
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