About
Sep 12th 2007
The objective of this blog is to provide and out sider view to the Mobile Value Added S ervices(VAS) Industry. For Starters VAS- meaning Mobile Value Added Services is defined by Wiki & MobileIN.com.
The author of this blog works for an Indian Telecommunications Company.All the thoughts/articles mentioned here are collected by the author by randomly surfing/googling the net and will link to major industry resources available.
Since the author is from India , majority of the articles might link to Indian Mobile Value Added Services only, at the same time author will also try to collate the global information also.
Author at times will also try to include some analysis on business plans of the companies in this industry and will also give his own perspective on the products/services launched by these companies.
All the perspectives/analysis/thoughts are not endorsed by the organization the author work for .
3 Responses to "About"
any forecasting as to where mobile ADVERTISING and Mobile MARKETING is heading for. if you could provide me with few real time case studies from India showcasing the success of mobile marketing it will greatly enhance my understanding
when we look at india and the MVAS space we find more than 120 companies fighting for their share of pie. though we have seen bright forecasts for this industry but one challenge that no one has address is the effort req to manage the no of players in the ecosystem from content provider to telecom operator and absence of any government regulations for sharing of revenue.
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Current MVAS Scene
- China mobile firm Umessage eyes overseas listing - Reuters November 11, 2009
- teledna Launches mzone - A Mobile Video Upload and Social Networking Application - India PRwire (press release) November 11, 2009
- Kirusa Launches Online Consumer Corner for the Voice SMS User Community - SYS-CON Media (press release) November 11, 2009
- One97 To Hit The Market in 2010 - VC Circle November 11, 2009VC CircleOne97 To Hit The Market in 2010VC CircleCurrently, only OnMobile Global Ltd is the listed mobile value added services firm in the country. It trades at a liquidity premium of 10-20%, ...
- IAMAI opens its doors to start-ups - CIOL November 9, 2009IAMAI opens its doors to start-upsCIOLBANGALORE, INDIA: The Internet and Mobile Association of India (IAMAI www.iamai.in), the representative body of Internet and mobile value added services ...
1 | Varun Chandra
September 11, 2008 at 5:03 pm
how do you think the 3G will boast the MVAS segment and what kind of growth are we looking at in the 3G segment